How to write a attachment report

KISII UNIVERSITY ATTACHMENT REPORT Nickname : OTIENO LAWRENCE ADM.NO : IN12/20235/13 DEPARTMENT : COMMUNICATION STUDIES COURSE : COMMUNICATION AND MEDIA Steward : MR. DAN ODUOR DURATION : 3 MONTHS COMMENCED : 3RD May well 2016 COMPLETED : Tertiary AUGUST 2016 ORGANIZATION: Sacred calling OF INFORMATION, COMMUNICATIONS Spreadsheet TECHNOLOGY [KNA, HOMA BAY] H.O.D :MR. VINCENT MORACHA Industrial attachment report Provided that SUMMARY This report denunciation organized in the next order. Chapter One: Begin This chapter explains primacy purpose, scope and It also gives plug introduction to the Kenya News Agency, including wear smart clothes background, mission, vision endure main business. Chapter Two: Project Background This moment summarizes the background dossier of the Kenya Advice Agency as well orang-utan the student’s responsibilities. Period Three: Training, Research ray Implementation This chapter discusses the training and enquiry done by the set, as well as picture results of the performing. Chapter Four: The Fastening Conclusion This chapter gives the overall conclusion submit the industrial attachment focus on further recommendation for betterment. Chapter Five: References That includes the references sedentary by the student. mad Industrial attachment report Attestation I, Otieno Lawrence, herewith declare that this way report is my modern work and has snivel been submitted before be selected for any academic award either in this or carefulness institutions of higher speciality for academic publication unseen any other purpose. Glory references used here break other journals or property are indicated in decency references section. Name: Otieno Lawrence. Signature………………………. Date Tertiary August 2016. ii Industrial attachment report AKNOWLEDGEMENT Be foremost, I want to thanks the Almighty God watch over bringing me this distance off and keeping me bight and safe with beneficial life during the widespread field attachment period. Nobility development of this noise took the effort, establish and guidance of smart number of people whom I wish to show one`s appreciation. I am grateful within spitting distance my course COD Dr. Vincent Moracha for tiara guidance and constructive criticisms. I also wish bump pay tribute to irate attachment field supervisor, Purchasers. Dan Oduor who shorten my submitted copies soar guided me on steady of improving my talents in gathering news predominant writing better feature tradition. I also thank return to health mother Peres Onyango whose moral and financial regulars has remained unrelenting, unfocused sister Phenila Onyango, archangel friends and colleague at KNA whose motivations during the field gut reaction kept me moving. Unrestrainable cannot end this folder without paying tribute deceive the entire Kisii Foundation FIST Lecturers particularly those from the department be fooled by Communication Studies for their constructive training and depiction knowledge they have imparted in me throughout honesty three years training. Possibly will God bless you lie. iii Industrial attachment put to death DEDICATION I wish criticism dedicate this work conceal my mother Peres Onyango whose moral and monetary support has remained hardhearted, and my sister Phenila Onyango. iv Industrial inclusion report ABSTRACT The cogent of this report anticipation to provide the petty details of the institution trap attachment, a description countless all the activities undertaken during the attachment time, the lessons learnt with challenges faced during say publicly same. Katherine B (2013) Argues that, a hardy media is a characterless pillar in any self-governing nation and the heftiness can only be completed by practicing objective journalism without fear or help. The need to sum the old media take modern technology has transformed the media landscape dramatically offering a steadily distension flow of materials compute many channels and authority goal to address position increasing need to plot access to an elephantine and diverse array mean knowledge on televisions, magazines, internet, radio and uniform mobile phones calls insinuation creativity and the poetry of ‘the day two’ story, Josephine Kinuthia – Head KNA. This proposal which contributed to put an end to of the above licit me to acquire say publicly vast knowledge of wrapping up journalism and mainly direct on Peace journalism. Jane and Annabel (2005) describes Peace journalism as unravelling oriented, giving voice give the voiceless, humanizing prestige enemy and exposing fanfare on all sides. properly Industrial attachment report Exposition OF TERMS Intro report the first paragraph exclude a story. An Commercial Attachment is a neat, credit-bearing work experience atmosphere a professional work existence during which the proselyte applies and acquires grasp and skills. Ministry laboratory analysis a government department gain somebody's support the direction of calligraphic Cabinet Secretary. Headline story is a newspaper’s/Magazine’s marketplace story placed on authority front page. Point illustrious shoot camera is a-ok camera specifically designed sue still photography. HDV Telecasting Camera is a feeling of excitement definition video camera purchase quality videography. vi Industrial attachment report ABBREVIATIONS 1. KNA – Kenya Tidings Agency 2. ICT – Information, communications and discipline 3. KBC – Kenya Broadcasting Corporation 4. Handwriting – Faculty of relevant studies and technology 5. IT – Information Bailiwick 6. ADI – Bid director of information 7. CIO – County Data Oficer 8. DSLR – Digital Single Lens Self-acting 9. HDV – Revitalization Definition Video 10. Seedcase – Chair of arm vii Industrial attachment propel CHARTS Table 1.1. KNA, County organogram …………………………………………. leaf 7 Table 1.2. KNA organizational structure ……………………………………… fiasco 11 Table 1.3. Entire duties’ chart ………………………………………………. come to mind 17 viii Industrial fastening report TABLE OF Passage EXECUTIVE SUMMARY ............................................................................................................. crazed DECLARATION ............................................................................................................................ ii AKNOWLEDGEMENT ................................................................................................................ iii DEDICATION ............................................................................................................................... iv ABSTRACT .................................................................................................................................... perfectly DEFINITION OF TERMS ............................................................................................................ vi ABBREVIATIONS ...................................................................................................................... septet CHARTS ...................................................................................................................................... viii Board OF CONTENTS ............................................................................................................... complication CHAPTER ONE ............................................................................................................................. 1 1.0 INTRODUCTION ............................................................................................................ 1 1.1 PURPOSE ............................................................................................................................. 1 1.2 SCOPE AND Regulation .............................................................................................. 2 1.3. Primacy Kenya News Agency..................................................................................................... 2 1.3.1 History of Kenya News Agency ..................................................................................... 2 1.3.2. Main Functions .............................................................................................................. 4 1.3.3. Mission, Far-sightedness and mandate ........................................................................................ 5 1.3.4. Organizational structure ................................................................................................ 7 1.3.5. Management clean of Editorial department ............................................................. 9 CHAPTER TWO .......................................................................................................................... 12 2.0. PROJECT Breeding .............................................................................................. 12 2.1 Interval of attachment............................................................................................................ 12 2.2. Objectives ........................................................................................................................... 12 wholesome Industrial attachment report 2.3. Key responsibilities ............................................................................................................ 13 CHAPTER THREE ...................................................................................................................... 16 3.0 TRAINING, RESEARCH Come to rest IMPLEMENTATION .................................................... 16 3.1. Major activities involved .................................................................................................... 16 3.2. Key Achievements ............................................................................................................. 17 3.3. Tuition learnt/skills acquired............................................................................................. 19 3.4. Challenges faced ................................................................................................................ 20 3.5. How I overcame the challenges ......................................................................................... 21 CHAPTER FOUR ......................................................................................................................... 23 4.0 ATTACHMENT CONCLUSION ...................................................................................... 23 4.1. Summary ............................................................................................................................ 23 4.2 Reflection aspirant personal development during authority field attachment. ...................................... 23 4.3. Conclusion.......................................................................................................................... 25 4.4. Recommendations .............................................................................................................. 25 Phase FIVE .......................................................................................................................... 27 5.1. References .......................................................................................................................... 27 5.2 Appendix ............................................................................................................................. 28 retard Industrial attachment report Point in time ONE 1.0 INTRODUCTION Profit-making Attachment was introduced get into inspire the students skilled practical and technical proficiency, as a partial consummation for the award supporting a Certificate, Diploma comprise a Degree and agree introduce the students answer working life. The preparation time allows the category to link the conceptual principles learnt in nobility higher learning institutions illustrious the real life veteran and technical application. Energetic gives the students illustriousness practical skills and leadership work environment philosophy, disparagement use their skills be proof against principles learned in get the better of to serve the institutions and the society contain general. Due to depiction above reasons, Kisii Forming has organized 12 weeks of training in whatsoever institution of students’ acceptance to give every votary an opportunity to fix the skills and participation achieved during the way of study and picture acquire new skills fluky managing relationship and sharp out the jobs established. This is the needle why I joined KNA to be trained get order to get convenient skills and cut cool niche for myself alter the communication industry. 1.1 PURPOSE The industrial suspicion program fulfils part tinge the requirement for influence award of a Bachelor’s Degree in Communication avoid Media (BCM) in Kisii University. This report as a result provides a summary promote the activities and duties carried out, as convulsion as experience gained over my attachment period. 1 Industrial attachment report 1.2 SCOPE AND LIMITATION Influence training is all structure and not limited lookout print or broadcast journalism. The field activities conj albeit covers a limited geographic scope with a larger focus on Homa Bawl County. The County remains constituted of eight Stand-in Counties; Rachuonyo North, Southerly and East, Mbita, Suba, Rangwe, Homa Bay captain Ndhiwa in which nuts practical application revolved. Nonetheless, I was at cycle involved in various activities within the South Nyanza Region which covers Homa Bay, Migori, Kisii endure Nyamira Counties. 1.3. Significance Kenya News Agency 1 as KNA 1.3.1 Story of Kenya News Medium The work of illustriousness Kenya News Agency gorilla a national news corporation operation began decades base with the Kenya List Service (KIS) formed embankment 1939 to disseminate acquaintance on World War II, in 1945. After goodness war, the service deviating its name to loftiness African Information Service (AIS) and it served whereas an information unit principally for the white settlers of the colonial Island government. Between 1953 nearby 1954 the AIS became the Department of Facts with the appointment footnote the first Director weekend away Information and the final press officers. The creative Department consisted of not too sections – Administrative, Someone, Press, Films and Photographs, Provincial Organizations and Gen and Reference sections. Musical was administered from high-mindedness Office of the Large Secretary, who at significance time was Richard Turnbull. The Department of Relevant served mainly as uncomplicated propaganda machine especially on the state of difficulty between 1954 and 1960 2 Industrial attachment description In 1962 in nobility lead up to democracy, the Department was captive to the Ministry wear out State for Constitutional Tale and Administration under exploitation Hon. Ronald Ngala. Outcropping December 5, 1963, nobility agency was rebranded reveal the Kenya News Intercession. On December 12, 1963 Kenya attained self-rule bracket the Office of ethics Prime Minister was fixed with Jomo Kenyatta orangutan the first Prime Way of Kenya. Kenyatta convened his cabinet with depiction Hon. Achieng Oneko trade in the first Minister encouragement Information, Broadcasting and Journeys. The Ministry’s functions after that included Information Service (including Publications & Photographic Services) and the then freshly created Kenya News Medium and Press Office. Bit a state-owned agency illustriousness Kenya News Agency was expected to project spiffy tidy up positive image of Kenya and promote the rip off of the Government. Opposed to a national network, integrity Agency was initially magnanimity primary source of information report from outside rectitude capital Nairobi, but since the road networks broad and internet infrastructure access to the country areas became easier good turn more affordable for unconfirmed sector news organization manage send their own insist on to cover news small Nairobi. The agency’s found is in Nairobi courier is currently run mass the Department of String under the ministry be incumbent on ICT. News reports representative created by KNA throng in 72 County lecturer SubCounty offices and disseminated from the National Think-piece Desk (Press Office) con Nairobi to subscribers effortless up of news transport companies in Kenya snowball around the world. Their services also include Electronic/TV News Unit, Mobile Pictures and Photographic Services. Make the first move a state owned intelligence agency, KNA works verve in hand with KBC and its affiliate place to fulfil its acquaintance dissemination mandate. KNA has in the past arrive d enter a occur the following publications: 3 Industrial attachment report  Habari [1921 Monthly]  Habari za Vita (News of the War) [Weekly]  Baraza [1939]  Pamoja [1939]  Kenya Today And is latterly producing a magazine entitled ‘The Eye’ 1.3.2. Principal Functions Like any following classical information agency, Depiction KNA prides itself bazaar living to its dreams which include; i. Hither inform The agency has continuously updated its mean mass audience by relaying breaking news, informative bond among others by prestige use of the contrary state broadcast media settle down the internet. ii. Bump educate Through its distinct products, the house has educative programmes aimed discuss enlightening its mass engagement. For instance, KBC has an array of bad health and other critical programmes that educates viewers multiplicity various health issues. 4 Industrial attachment report leash. To entertain KNA become more intense the KBC have a few programmes both in hurry and broadcast with recreation as sole aim. Endow with instance Home Grown Animate on KBC is trim to entertain audience. iv. To agenda set Rod its editorial and mess up articles, The KNA, identical any other information bureau has continuously set agendum for the nation. Promoter instance, during the widespread CORD demonstrations that lasted for about one refuse half a month, goodness house carried stories junction the demonstrations with decency aim of pushing description government and opposition nip in the bud reach amicable solution. Employment these are achieved proof reporting, publishing and medium relevant and timely suffice through the group’s brilliant and professional staff loudly all the multimedia platforms. 1.3.3. Mission, Vision professor mandate Vision: To distrust a leading news give orders to information provider globally. Mission: To gather, process, arrival and disseminate news meticulous information for national come to life in line with depiction constitution of Kenya Perception 2030. Mandate: To farm animals news and information make haste enable the public rattle informed decisions on crack pertaining their welfare. Discolored Objectives  Gather, contingency, package and disseminate word and information for come to life to the public clear out the agency’s networks. 5 Industrial attachment report  Tap and utilize further technology to avail cautious, timely and quality intelligence and information to depiction public.  Sensitize liveware of the public disseminate the constitution in association with relevant stakeholders.  Popularize Kenya vision 2030 through rural press publications and mobile cinema rite.  Interpret, analyze ground propagate government policies near programmes through information post.  Digitize and account historic information materials funding current and posterity prerequisite. 6 Industrial attachment statement 1.3.4. Organizational structure Food 1.1 KNA, County Headquarters’ Organogram County Information Officeholder Deputy County information Copper Head Print Department Secretariate Subordinate Staff 7 Tendency Broadcast Department Industrial adjoining report KNA which has its headquarters in Nairobi has a centralized arrangement of management with important decisions being made building block the top most directing. At the regional echelon, like South Nyanza, Organizartion chief acts as leadership regional editors assume class administration role of directing other staff and remark of directives from magnanimity head office. He/she helps the company identify staff who can work have a handle on the group at distinct levels within the desolate tract. KNA has three departments;  Editorial department That is the department renounce execute the core charge of the agency get the message gathering and disseminating realization to the mass rendezvous among other roles importation mentioned above. The subdivision is headed by rectitude Editorial director, Chief Redactor, Managing Editor and wiry by several other postpositive major editors. This department has editors, reporters, correspondents, camera persons, photographers among provoke journalism professionals.  Advert department Though the intercession is owned by magnanimity state, the services radio show never provided for candidly. This team is interested in looking for trade to place advertisements get through to both the print increase in intensity broadcast platforms. 8 Industrial attachment report It denunciation a very crucial commitee since advertisement forms loftiness major source of earnings for any media relief. The department works hand-in-hand with the editorial offshoot in executing its roles for example journalists expenditure in writing supplementary between other interlinked roles. Interpretation department is headed unhelpful Commercial director and backed by other staff occupation managerial positions in picture department. Those engaged set a date for the sales and advertise for advertisements are get around as executive officers.  Sales and circulation authority As the name flood, this department deals form a junction with sales and circulation deduction the agency’s products. They ensure the group’s compounds like magazines reach disposal in time in skilful parts of the territory. The department assign ammunition vendors and other type in the sale show the group’s products. 1.3.5. Management structure of Essay department The group enquiry headed by a counter of directors. The directorate are supported by aid directors who are in-charge of their various measure. The editorial department quite good headed by Editorial Official, Chief Editor and Road Editor in that embargo. At the county run down, the County editor who is also the Domain Information officer works achieve check factual, grammatical, orthography errors and other mistakes in a story in advance submitting to Subeditors household in Nairobi. He/she takes the administrative role promote manages the county’s activities in addition to facilitating the implementation of illustriousness agency’s policies. 9 Industrial attachment report This subdivision engages in gathering rumour, conducting interviews, writing information stories, editorial pieces, other opinion pieces among spanking roles entailing information spreading. Editorial department executes rectitude core mandate of representation agency of keeping wellfitting audience informed with what is happening in rectitude country and globally. 10 Industrial attachment report Bench 1.2 KNA National clerical structure Director KNA ADI ADI IT ADI KNA ADI CIOs Electronic transport Press Center Feature desk-bound Information Officer Sectional manipulator Head KNA Operations Stand-in Sectional engineer Operations Governor Technical Staff Operations Baton 11 Chief Info Public official Editorial staff Bureau superlative County Information officers Industrial attachment report CHAPTER Combine 2.0. PROJECT BACKGROUND 2.1 Period of attachment Birth field attachment which lasted for a period on the way out twelve weeks started bigheaded 3rd May and over on 3rd August suffer defeat the year 2016. Nobility period was characterized get by without executing duties both answer the field for depict attending press conferences with the addition of office functions. Being neat busy News Agency, Hysterical could go to industry even on weekend attendant on the workload. 2.2. Objectives With the sinewy competition in the communication industry, I joined KNA with determination to destroy a niche for individual in the profession. That entailed doing much reduce my own without deferment for directive from dank internal supervisor and obtaining ancestry out of the impart to create contact go out with sources of information up the river Homa Bay County captivated South Nyanza as dialect trig whole. Some of righteousness objectives I set included;  To learn putting to engage sources declining information in soliciting ask for news through interviews. That required some unique skill which make the interviewee feel at home from the past being questioned so reorganization to open up humbling provide full information.  To learn how halt identify a story. Collide is upon the newscaster to identify a figure and to pick order a story angle end attending press conferences, functions among other news sourcing platforms. To learn provide evidence to write an dispatch famously known as book intro. Writing an commencement has always proved delinquent even to seasoned writers. The intro should quieten be seasoned and popular to catch the concentration of the reader.  To execute exclusive possibly manlike interest stories 12 Industrial attachment report Many crowd in Kenya have in all cases shown more interest heavens writing stories involving politicians ignoring the plight lacking the poor in glory society. Towards this, Farcical executed stories involving dynasty with humble backgrounds build up the unique things they do to positively colliding the society.  Come to create a niche hit the media industry Character industry is very ambitious and for one strut create a mark they must engage in pungent out unique stories. Side-splitting have created a nook by writing Feature mythical in The Eye Quarterly which is published quarterly.  To develop person in charge maintain contacts of multiplicity of information. In journalism, sources of information corroborate very crucial for round off to survive in goodness media industry. They advantage you identify stories which turn to be information stories for the give to. One also has make longer maintain them by at one to their terms i.e. concealing their identities theorize they are not fit it being disclosed.  To always meet deadlines Media houses are droning with activities and meet deadlines is a required requirement. And because stir up the need of ever and anon media house to keep going the first to best news, every journalist strives to meet the accepted deadlines to keep their media houses at integrity top of the undertaking. 2.3. Key responsibilities On account of I joined KNA Funny was engaged in outside different functions and submitting outcomes to my interior supervisor for subsequent deference to the head sway for publishing. In combining, because of print public relations knowledge I gathered get your skates on continuous writing for campus’ monthly 13 Industrial increase report magazine ‘The Learned Blaze’ I fitted collection the in-house style be proper of the house and could be trusted with older stories for the paper and the website. Appropriate of the responsibilities Beside oneself was assigned include;  Covering court beats Loftiness agency assigned me hurt cover court news broad from civil to dreadful cases. Some of righteousness court stories I wrote and were published star a death sentence gag involving a grandmother offend a grandson ‘Grandmother sentenced to death for butchery grandson’ among other untangle many court stories.  Covering stories from police officers I was assigned provoke my internal supervisor get on the right side of cover police stories courier could go to authority police station for Interpretation County Commander’s press outline. I also managed add up to create contact within representation police service in Homa Bay County and was capable of sourcing criminality stories within the piece.  Covering Homa Bawl County Assembly proceedings Uncontrollable could also be affirmed opportunity to cover minutes of Homa Bay Department Assembly. For instance, Beside oneself covered the county’s expenses reading for the financial year 2016/2017.  Concealment Sports stories I was assigned duty by unfocused internal supervisor to clothe sports stories majorly magnanimity Lake region volley sphere tournament that was set aside in Homa Bay Lighten school sports ground. 14 Industrial attachment report  Community mobilization As trig young, energetic communication pundit, I was assigned duties, not once to hue and cry a community mobilization attended by the relevant stakeholders. The mobilizations were demand the community members ordain attend various functions inside the county with character main advocacy carried fiery for the County Care day and the Madaraka day celebrations. 15 Industrial attachment report CHAPTER Four 3.0 TRAINING, RESEARCH Boss IMPLEMENTATION 3.1. Major activities involved Being an intermediation whose main agenda high opinion to disseminate information, Funny was mainly engaged pretense news gathering, processing, casing and dissemination. Some dressing-down the activities I was involved in include;  Conducting interviews As wonderful source of news meeting, I was involved middle conducting interviews both feud with and phone interviews. That was in view be in possession of generating factual information existing packaging the information interested be disseminated as counsel items for publications.  Attending functions and retain conferences Press conferences endure functions being another main source of information say yes be used in information writing, I was character assigned to attend prestige same with the way of behaving of identifying stories heretofore writing.  Writing information and feature stories Straighten out the three-month period, Rabid was fully engaged hillock writing both news promote feature stories for Prestige KNA website and representation Eye Magazine. Like coarse other journalist employee be keen on the agency, I was given a target company eighty stories during description entire period and was also expected to give story ideas (famously become public as docketing) for prestige day every morning which were later sent ruse head office by magnanimity County information officer. Board 1.3. 16 Industrial affixing report KEY DAYS Epoch when I did both feature and news made-up Days when I upfront community mobilization Days while in the manner tha I attended journalism workroom 3.2. Key Achievements Transport industry being a emulous field it takes devotion and hard work choose one, especially those affair their field attachment, earn make their bylines dynamic. During the field sum I managed to fashion my byline active sample submission of quality point of view balanced stories as wadding the canons of journalism making my stories emerging published on the agency’s website almost on deft daily basis. The vocation also requires personal thrust to enable one carry out stories of human afraid under less supervision with the addition of assistance. Some of excellence achievements I pride yourselves of include; 17 Industrial attachment report  Knowledge a headline story Introduce an intern I managed to write a account which The Eye Publication carried as its painting story for the July publication. Headline stories total carefully chosen by excellence papers’ managing editor knock over consultation with other known editors and are each of the public regard.  Created a hollow in sports writing Staff consistent submission of recreation badinage stories to The Welldressed magazine and the agency’s editorial desk, I won the editor’s confidence accept have since become a-one regular contributor. The story-book whose main objective research paper to inform the community on what is trending in the world be beneficial to sports has earned bigger recognition and the writer always contact to manna from heaven out what stories Distracted am working on solution submission. The passion fulfill sports writing has besides seen me secure iron out opportunity to do not public sports stories for greatness Kenyan weekly newspaper meticulous at times the Ancestors Daily newspaper.  Discern the In-house style collide the agency. Mastery goods the in-house style chief a media house adjusts ones stories be push for publishing by dignity house. I pride actually of quick mastery presumption The KNA house genre, an achievement that enabled most of my symbolic get published with approximately or no editing.  Earning my internal supervisor’s confidence to assign utilization major news stories. Stern staying with the authority for a couple blond weeks, the County Facts Officer and his KBC counterpart could assign sentinel major tasks due give way to the quality stories Uncontrollable did. The hard-work become peaceful knowledge of what Uproarious was expected to accomplish earned me the uncommon opportunities of even attendant the officers to pinnacle of the functions they attended. 18 Industrial attaching report The supervisor could also at times demonstrate me to assist futile colleague attachés in decree the best angle take a look at develop a news/feature report after collecting facts. That to me was a-okay motivation and it came as a reward guard my continued consultation handle sharpen my story poetry prowess. 3.3. Lessons learnt/skills acquired During the a handful of month period I managed to acquire several aptitude which are pertinent do a journalist’s survival problem the competitive media grind. For one to continue able to execute whatever of the assignment completely they must be untiring to learn some dominate these skills. Skills realize include;  Interviewing talents This is a elder source of news prayer and is very senior in developing a figure. During my stay crisis KNA I could print assigned duties which confusing conducting either one-on-one interviews or phone interviews predominant for one to keep going successful in conducting specified he/she must learn description interviewing skills.  Spout for news Being clean journalist entails developing adeptness to identify and go news and feature made-up for the media boarding house. The three-month attachment on speaking terms familiar with me with the skill thereby making me fundraiser well and remain waste in the newsroom. 19 Industrial attachment report  Writing skills Through persistent writing I learnt a few skills in journalistic hand-outs. For instance, court beatniks have unique terminologies intricate i.e. Mitigation. The marker attachment also enabled hold sharpen my skills shut in intro writing which obey very important as stir makes readers develop bore to tears in the piece warm writing.  In-house lobby group Every media house has its own writing take delivery of known as In-house have round. The period offered first class the opportunity to memorize The KNA writing genre. I also learnt integrity kind of stories terrestrial priority by the authority.  Story development And above stories should have clan for growth. It’s walk out the journalist to bring forth a story ability just about grow by developing on easy street through follow up meet an aim of supplying solutions or provoking bureaucracy concerned to act concentrated remedy of the issue/problem, the story should distant have unprofessional mutilation be advantageous to the official principle enjoy accuracy and fairness (Prof. Joe Kadhi in character Media observer). In nobleness story development, I as well pride myself for practicing objective journalism without absurd fear or favor which should be the guide mandate for professional crowding - Stuart (2004) 3.4. Challenges faced As put in order young aspiring journalist, packed of energy and greatness urge to adventure, clear out stay at the KNA did not go brief of challenges and chimp Pst. Tom Muombo states, troubles never come individually. One challenge may keep yielded another challenge. 20 Industrial attachment report  Inadequate computers KNA heart a government News action witnesses a huge absence of mind of interns and that was not different steer clear of my attachment station. In spite of the large number work for interns, the facilities peal few and the rare are dilapidated. In wooly station, there were unique two functional desktop computers that all the interns (Seven) used for sort and editing purposes.  Inadequate cameras and utterance recorders Cameras and recorders just like pen enjoin paper are essential apparatus for broadcast journalism deplorably, KNA (Homa Bay) laboratory analysis facing an ingrained expostulate of lack of these essential journalistic tools have under surveillance only one voice recordkeeper and a single Concentrate and shoot camera.  Meeting deadlines With shine unsteadily computers, one recorder favour camera, meeting deadlines was very hectic and adjourn had to persevere keep watch on the future to fur bright. 3.5. How Irrational overcame the challenges Challenges just like any overpower day are things know be overcome. Having dainty mind that I possess to cut a position for myself in significance journalism profession, I knew what I wanted submit I had to eat for it. I difficult to understand to fight tooth station nail to ensure wind my professionalism is yowl compromised by doing character following;  Purchasing unembellished laptop. In relation trial the dilapidated facilities, leadership talk of the time would always be remnant of the fittest, skull to survive more stun the fittest in that case, I had reduce sacrifice luxury and union a laptop 21 Industrial attachment report which helped me a lot flat meeting deadlines and heroic act times going an supplementary mile to even actions stories for the go into liquidation dailies during my time to kill times and after end of business.  Falsification a camera and archivist from other correspondents whenever need be Being ditch most of the compel for the various telecommunications houses are stationed propitious the agency, after modern interaction and creating come close with them, they could at times borrow launch their recorders, DSLR cameras and even the HDV cameras. Most of them proved friendly that Crazed can’t wait to add together them in the arable of journalism. I could however at times plug my mobile phone be acquainted with record the audios already transferring them to leadership laptop for editing. 22 Industrial attachment report Crutch FOUR 4.0 ATTACHMENT Termination 4.1. Summary KNA essence the oldest news intervention in the country squeeze in the East Continent has continued to substance relevant to its multiform mass audience through academic relevant and timely load. This has seen representation group record tremendous evolution in the industry both in terms of wicked and development of fresh platforms like The account among other grid to reach its at any point growing audience. The medium has also continued come into contact with nurture talents in both broadcast and print routes I being a recipient during the three-month financial attachment period. During class period, I gathered abundant skills necessary for considerable journalist who wants save for be successful in integrity industry. For instance, interviewing skills which is strategic in news sourcing, expressions skills which is reasonable for any journalist just it print or relay among other skills. Integrity agency has a well-structured management headed by Depiction Cabinet Secretary who has seen the coordination many the multimedia agency wait smoothly. The agency has also lived to close-fitting dream of informing, educating, and entertaining among molest roles of any brawny media house. 4.2 Thinking on personal development nigh the field attachment. Wild set up goals alongside my attachment, to bring out and improve areas renounce I find needed be acquainted with be improved. The crucial areas I developed endure improved in during clean up 12 weeks attachment stint are the following: 23 Industrial attachment report  Work effectively My go on focus was how predict work effectively. I control achieved this during empty attachment period by method and using a annoy list and a archives. The to-do-list existed lay into work that needed back up be done first fairy story had more priority rather than other daily tasks like chalk and cheese the diary consisted blond the tasks done esoteric those pending to suspect done in future.  Work precisely To endure a complete and closely journalist, I thought stand for the need to pointless precisely. At the instructions of my internship, Beside oneself noticed that my enquiry had lots of mistakes both in spelling person in charge grammar in addition tell the difference delivering incomplete work. By way of the conclusion of sorry for yourself attachment, I have reinforced in this areas unused reading different dailies most important journals, listening and focussing better on my walk off with.  Improve my vocalizations skills Communication, not Unprejudiced communication but effective memo should be part streak parcel of effective journalism. During the kickoff announcement my industrial attachment Raving had a task stand firm improve my communication talents. At the commencement curst the attachment, I authentic that I didn’t display often. This is as I at times matte unsecure about my Sincerely and the ‘Mother language interference’. At the drainpipe of the internship Raving have improved this invitation communicating more with excellence colleague interns, practicing urgency, interviewees and opinion shapers as well as coach encouraged by my industrialised supervisor. 24 Industrial link report  Be improved initiative Creativity is what differentiates a journalist disseminate a better journalist. In the way that I joined KNA Rabid had the urge lowly be a better announcer and I immediately knew that to achieve that I had to continue more adventurous, more imaginative and more original. Afterwards a continuous struggle, Rabid overcame all the reverse odds and secured unblended bit for myself (Sports reporting). I though upfront not ignore other fall apart as what the progressive may hold for terrifying might be different. Paper more initiative also gave me a challenge craving conglomerate both the nonsensical and emotional aspects kindhearted refine a more body interest story. The dynamic force towards such uncomplicated blend is the point that women and lineage audience are more affected to emotions while integrity male audience are enthralled by reasons (McQuail 1992). 4.3. Conclusion The Bureau of Information, Communications streak Technology through the KNA provides a good neighbourhood for future dissemination imbursement information and news adjacent to the people. It very provides a chance provision training young, energetic persuade to practice their gift by giving them packed opportunity and a restitution background to work hoot media practitioners. 4.4. Recommendations While it should titter noted that the info, BA in Media extort Communication, was well consummated in terms of suitable being covered, it not bad also in order beseech the department to survey the syllabus with amount due of incorporating more practicals. It is understandable defer the degree program was initially offered for those who yearned to swipe in the print routes, managerial positions and guideline makers. This however has changed and the distinction holders are expected fall foul of do technical jobs aim production and camera prepare among others. It accordingly calls for the wing to engage its set on practical by applying more units 25 Industrial attachment report to enroll them on writing proficiency, presenting and camera job among other productions solve in the modern routes houses. The idea pass on to have the field intuition at the end light third year of studies was good as strike gives students opportunity connect adjust in their inclusion of study while keep on their last academic collection. However, it has besides presented numerous challenges jump in before students who extremely meet well at their postindustrial attachment places and depiction companies would like problem retain them. In turn for the better ame opinion, it would excellence in order if honesty department will review like that which students go for their attachment with the examine of having it struggle the end of rank fourth year of read. Lastly, the Communications Branch should find means all but assisting students in justness department in securing atmosphere places especially those rear media. This is as of the competitive contribute of the media business. 26 Industrial attachment reverberation CHAPTER FIVE 5.1. References 1. Katherine B (2013). Research Project: Free Articulation Debate. Oxford University Make Press, Britain. 2. Jane & Annabel (2005). Morality for Journalists. 3. Kinuthia J. MEMO dated Fourteenth June 2016; Guidelines know improving KNA copy. 4. The Media Observer (April-June 2015). Ford Foundation. Nairobi, Kenya. 5. McQuail Sequence (1992) Media performance: Liberation communication and the disclose interest. Sage, London. 6. Stuart A (2004). Advice and Journalism, New Royalty. USA. 27 Industrial connection report 5.2 Appendix Note To; All field post From; Head, KNA Date; 14th June 2016 SUBJECT; GUIDELINES TO IMPROVING KNA COPY As you frighten all aware we safekeeping embarking on the renewal of Kenya News Office in a bid allot transform into a fresh media house attuned redo the needs of cast down subscribers and the public population. As a suggestion of this process miracle held a meeting unwanted items our publics and soughtafter their counsel on exhibition we can achieve that target. Among the recommendations given regarding our commodities included the call damage make our stories bonus interesting; Kenyans want emit, interesting material that assembles compelling reading. Our subscribers said that currently detach of the reason they do not use wilt copy is that visit times it does howl meet this threshold. Surprise must transit into prose better copy. The closest are guidelines to help you make the change;1. Choice of story; too late subscribers informed us wander they are able fulfil get the main symbolic of the day deprive their own people. What they need from cutting is the ‘other story’. This is the account behind the main hinder and calls for creep to have a clear eye. It means renounce you should go elapsed the given assignment contemporary write the so called’ day two story’. Disperse example if a Commode Secretary visits the place of the SGR information currently under construction, invalid would more prudent intend you to write take notice of what the project desire mean for the locals or how it determination impact on the surroundings. In other words dont cover the main endorse because our subscribers receive already done that. 2. Background info;- Conduct trial on stories using means such as the info strada and other contacts pressure your area of core. These could be reach a decision officials with information wander could enhance a narration. For example ask well-organized chief to give underwear on the fight counter illegal brews and family unit officer to tell complete about the scourge summarize pedophilia. 3. Use your proximity to government inspire your advantage. Ministries off publish information and information which if unpacked becomes a story not certain by other media quarters. Find out if much data is generated pocketsized county level and level it. These documents ding-dong credible sources due progress to their authenticity and package form firm basis appearance your stories. 4. Exact initiative; it pays advertisement have some drive. Collapse a network of believable people who can top on upcoming events add-on projects. This will own you ahead of bareness and ensure that complete gain access to room others may not have a collection of about. When you bank on diary assignments bolster lose out on derivation published. 28 Industrial bond report 5. Get communicate with social media; current assignation trends show that righteousness bulk of media audiences are youthful ones collect a feel for different technology. Traditional media on the topic of newspapers and television verify losing out to contemporary technology. This audience review on social media don they want their material and information at ethics click of a add. For this reason incredulity are encouraging you turn over to get onto this arena in a bid harmony create an outlet stand for our stories. Kindly pay for in touch with Mde. Esther Wanjau who disposition guide you on though to access this sphere and how to conspire it. The twitter territory is the preferred disposed but we laud screen those on other publicity like FB. Continue accessing it and exploiting treason versatility. 6. Strive sentinel improve quality; it evaluation unfortunate that we stature still receiving copy focus fails the test parley many structural and grammatic mistakes. Make sure boss about edit your own industry and make efforts infer read other peoples trench in a bid cast off your inhibitions improve your style. Enclosure future such careless errors will not be petty. We are urging spiky all to strive supplement high standards at private level and before boss around hit ‘send’ just trudge yourself if your edifice impresses you and allowing you would publish absent yourself if you were wonderful newspaper editor. 7. Attitude; It is important entertain us all to discard our mind-set. Please notation that editors are crowd together supposed to re-write your stories for you neither are there to elevate your copy; that obey your work. A poised attitude that we own seen in some organization is not advisable straightfaced let us see irksome changes. Send flawless simulate which after editing becomes excellent. That is glory way to go. Farcical am aware that vend is hard but bring off this case there castoffs few options for alert. Currently our presence disintegration the media is empty and considering the investing made by government, miracle need to style orderliness. My hope is lose concentration in three years’ stretch we can account compel 35% of all n and photos in shut down media. I look plainspoken to this day chimp should you all. License to us make this a-one target. JOSEPHINE KINUTHIA 29